Media Campaign and Clinic Education in Low-Dose Aspirin for Heart Disease

An enhance in successful reduced-dose aspirin use for avoidance of heart ailment was not witnessed adhering to a large multiyear media campaign and clinic instruction intervention aimed at strengthening guideline-primarily based use, in accordance to analyze results released in the Journal of the American Medical Association Community Open up.

Scientists sought to look into the possibility of enhancing guideline adherence for minimal-dose aspirin use, with the main endpoint of advancement in accurate use or non-use of very low-dose aspirin in accordance to 2009 United States Preventive Assistance Task Pressure tips.

To carry out this, they done the Ask About Aspirin undertaking ( identifier: NCT02607917), a nonrandomized, managed trial that took area in Minnesota from July 2015 by March 2020. This trial targeted adults and major treatment clinics utilizing digital media, as very well as common media, and experienced instruction to enhance guideline-primarily based very low-dose aspirin use. Controls were the 4 adjacent states. At baseline, 2 several years, and 4 a long time soon after task initiation, researchers done cross-sectional random phone surveys of 8342 gentlemen (45-79 years of age) and gals (55-79 yrs of age). A questionnaire was included to examine small-dose aspirin use.

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There had been additional than 1 million visits to the Request About Aspirin web-site, and additional than 1000 clinicians from 124 principal treatment clinics underwent the training software, the consequence of which were nonsignificant improves in discussions with the clinicians in reference to aspirin (baseline: 34% year 4: 36% P =.27). New Preventive Service Endeavor Power rules in 2016 merged with 3 scientific trials in 2018 suggesting minimized aspirin use, seemed to undercut this study as all round aspirin use reduced (baseline: 41% yr 4: 34% P <.001) and correct usage also decreased from year 2 to year 4 (year 2: 49% year 4: 40% P <.001) and overuse decreased (year 2: 28% year 4: 23% P =.04). No significant differences were seen between any of the controls and low-dose aspirin usage in Minnesota.

Study limitations included the underexposure of the target audience to the intervention campaign, response bias in the use of landlines only, spillover contamination of the population in control states living near Minnesota borders, and the internet refused to stop at Minnesota state boundaries thus allowing anyone to access the Ask About Aspirin website.

Researchers concluded that there was no association between the massive media campaign and increased appropriate aspirin use for prevention of heart disease. They noted, “These findings suggest that although education programs using social media for cardiovascular disease prevention can result in millions of hits, the use of this strategy to encourage behavior change is problematic, even with supportive clinical sites.”


Luepker RV, Eder M, Finnegan JR, Van’t Hof JR, Oldenburg N, Duval S. Association of a community population and clinic education intervention program with guideline-based aspirin use for primary prevention of cardiovascular disease: A nonrandomized controlled trial. JAMA Netw Open. Published online May 10, 2022. doi:10.1001/jamanetworkopen.2022.11107