The 5 keys to write a good Introduction

Few things are gloomier for an editor than a blank page. And is that sometimes starting a new article or writing of any kind is more difficult than it seems, right?

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1. Clear the Subject

Start writing with customessaymeister without being very sure of what you are saying or how you are going to conclude it, it is the number one error. It very useful to make mental maps by breaking down the different aspects that a topic covers. So, prepare and organize the information before facing the terrifying blank page, so that you have the subject clearly in your head.

2. Go from the General to the Particular

Once you have created your mind map, give structure to the information using the technique of the “inverted pyramid”. It consists of formulating the main theme in the introduction and developing it through secondary ideas in the text body.

I know it sounds a little obvious, but there is a fact behind this, and we practically do not “read” on the internet, but “scan” in the form of F: We go first to the title, then to the introduction and finally we give a quick look at the subtitles and bold texts. To this add that 51.3% of people enter the internet from mobile devices, which have quite small screens.

So if we are looking for something on the internet and we come to an article, than customessaymeister introduction will be the place where we will identify if this publication really responds to our search. That is why it is also important that you mention the keyword (or at least a synonym) there or in the title wherever possible.

3. Make it “Short but Substantial”

The introduction fulfills the role of “mouthwash”: it should leave you wanting more. So do not waste yourself giving explanations from the beginning, just summarize the subject without going into detail. In general, it is recommended that the introduction corresponds to a maximum of ⅕ of the total of the article. That is, if your article has 1,000 words, the introduction should have a cap of 200.

4. Be Practical

A striking image, a video, an infographic or an audio piece that accompany your content, can help you illustrate your point in a simpler way. If possible, place it on the top near the introduction, so that it catches the reader’s attention immediately. Remember to use a simple and concrete language throughout the text. After all, you are helping your reader answer a question.

5. Make it Shocking

Here are some ideas about resources you can use to start your introduction with the right foot:

  • Try to start with a personal story or a fictional character and you will see how inspiration flows.
  • Investigate before writing if there are statistics or facts related to the topic you are going to discuss and identify one that impacts you.
  • Be creative, start with a phrase that has nothing to do with the subject and give it a twist.
  • Capture attention with a question that arouses the reader’s curiosity. Turn this into your starting point to develop the theme.


Each piece of content that you develop will demand its own guidelines. While you are clear on the subject, the main thing is that you launch yourself to write without thinking too much, so you have to correct later. Start with that phrase that is spinning in your head and you will see how the rest is going alone.